On July 13 local time, the day Lamine Yamal turns 18, his new jersey number will be officially announced. Multiple media reports confirm that Yamal is highly likely to inherit Barça's legendary No.10, which aligns with the teenager's recent social media promotions hinting at the move.
Staff at Barça's official stores have received explicit instructions to detail the current situation to customers before selling jerseys printed with Yamal's name. Customers are informed that Yamal's final number remains undecided, meaning choosing to print No.10 or No.19 carries the risk of the number not being his official choice.
However, sources reveal many tourists are still willing to take the risk by directly printing No.10. The club has confirmed this trend: “Virtually no one is choosing No.19 anymore.”
Barça's marketing department believes that once Yamal's number is confirmed, jersey sales will experience explosive growth—particularly if he opts for No.10.
Senior club executives have confirmed: "We're talking about potentially the highest-selling jersey in club history. Our projections show sales could be 20% to 25% higher than the record currently held by Lionel Messi."
